Phones & Tablets

Huawei’s Flagship Mate 10 Launching in Feb 2018 by AT&T

It’s finally going to hit the US shores in February 2018. Not sure how much or what the contract terms will be though.

Chinese phone makers rarely get top billing in the US, but that might change in a matter of weeks. Sources speaking to The information have claimed that Huawei has scored a previously rumored deal to offer its Mate 10 flagship through AT&T in February — the first time Huawei has ever sold a phone through a major American carrier “for its main service,” the insiders said. It’ll reportedly have some “technical adjustments” based on US standards (most likely network frequency support), but it would largely be the handset you first saw in October.

The tipsters indicated that this was really part of a bigger strategy to not only gain acceptance in the US, but to take on Huawei’s biggest competitors, and Apple in particular. While Huawei hasn’t needed American customers to become a powerhouse, it believes that it needs to succeed in the US if it’s going to challenge Apple in the high-end smartphone world beyond technological oneupmanship. And if it wants any chance of that, it has to strike deals with big carriers and understand American tastes. The sources said that Huawei’s US staff has been quietly scouting stores to gauge buyer habits, and Huawei consumer electronics head Richard Yu has publicly announced plans to spend $100 million in advertising to raise awareness.

Source: The Information via Engadget

 

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