Gaming is BIG BUCKS!
Taken from Techspot … Highly anticipated: Activision’s annual release of Call of Duty has become a tradition that has translated into huge sales and truckloads of cash for nearly a decade now. This year is no different, as Infinity Ward’s re-imagining of the Modern Warfare franchise set several new records for the series, including its biggest ever PC launch and recording the highest number of digital sales on the PS4 within the first days of release.
Seems like quite a lot of gamers went ‘Bravo Six, going dark’ with Captain Price or joined their buddies in multiplayer as Activision posted details about Call of Duty: Modern Warfare’s blockbuster launch.
The $600 million opening weekend saw the latest Call of Duty overtake the previous leading entry in the series: Black Ops 3. That game managed $550 million in its opening weekend sales in 2015, while later ones like Call of Duty: World War 2 and Black Ops 4 made around $500 million during their first three days.
To highlight its entertainment impact, Modern Warfare’s blockbuster launch was also noted to have doubled that of the box office opening of Joaquin Phoenix’s Joker.
“Call of Duty is once again the top selling new premium game of the year, proving the enduring nature of the franchise across console, PC, mobile, and esports,” said Activision-Blizzard CEO Bobby Kotick.